Hotjar lets you see your website through the eyes of your visitors. You get deep insights into your website visitors' behavior by seeing where they click, what paths they take through your pages, and at what points they bounce. The platform offers powerful tools such as heatmaps, session recordings, and feedback surveys to help you identify stumbling blocks and remove specific obstacles. Unnoticed content, rarely used CTA buttons, and missing interactions can be effectively optimized to improve the user experience.
In addition, Hotjar offers the option of collecting direct feedback from visitors, conducting surveys, and even integrating interviews with users. These comprehensive analytics features allow you to make informed decisions that directly translate into higher conversion rates. The platform is user-friendly, integrates seamlessly with Google Analytics, and helps you make your website more powerful and stable.
In-depth user analyses
With heatmaps and session recordings, companies gain detailed insights into the behavior of their visitors to understand how they interact with the website and where optimizations are needed.