With Eloqua from Oracle, you have a powerful and flexible platform at your side that has been specially developed for B2B marketers. Eloqua enables you to accompany your customers throughout the entire buying cycle and reach them via multiple channels. By combining campaign management, lead generation and dynamic marketing automation, Eloqua offers an all-round solution that helps you to target the right leads at the right time. Eloqua scores particularly well in large companies thanks to its flexibility and the ability to efficiently manage complex B2B marketing strategies.
Thanks to seamless integration with CRM systems and support for email, social media and other channels, you always stay close to your customers. The dynamic campaign orchestration adapts to the behavior of your target group in real time, allowing you to react flexibly to every phase of the customer journey. You also benefit from Eloqua's powerful analysis functions, which provide you with valuable insights into your campaigns and the customer journey in order to optimize your marketing in a targeted manner.
Efficient lead management
With Eloqua, you address your leads at the right time and guide them through the entire buying process.