Your goals, our expertise

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Our Project

Grillido stands for enjoyment with a clear conscience. The company's range consists of a variety of grilled products such as sausages, grilled cheese, steaks, snacks and sauces. Instead of fat, 100% natural ingredients are used for a calorie-conscious diet. The range is aimed at classic meat lovers, vegetarians and vegans. 

As part of our project, we implemented marketing automation to increase the efficiency of marketing activities and optimize performance. In addition to acquiring new customers, a particular focus was on retaining existing customers.

01

Our Challenge

Grillido is successful in the retail sector, but there is potential to increase customer loyalty and the number of returning customers in the online store sector.

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02

Our Goal

Marketing Automation
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Implementation of marketing automation
Customer acquisition & retention
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Strengthening new customer acquisition and customer loyalty (returning customers), addressing customer interests in a targeted manner

Resource management
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Save resources & time

Increase in sales
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Increase sales via the online store and through new and returning customers

Analysis
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Measuring marketing success (ROI)

Marketing Automation
settings_suggest
Implementation of marketing automation
Customer acquisition & retention
group_add

Strengthening new customer acquisition and customer loyalty (returning customers), addressing customer interests in a targeted manner

Resource management
hub

Save resources & time

Increase in sales
trending_up

Increase sales via the online store and through new and returning customers

Analysis
action_key

Measuring marketing success (ROI)

03

Our Implementation

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Marketing Automation

Technical implementation of marketing automation

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Customer communication

Integration of various channels such as e-mail, newsletter, website and social media

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Optimization of marketing processes

Targeted approach of new and existing customers through automated campaigns

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Performance Marketing

Leads, remarketing and prospecting campaigns on social media, dashboards for evaluation and ROI

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04

Results

15 %

of sales influenced by SALESmanago

35 %

Automated e-mails

27 %

Monthly contact growth

New customer acquisition & existing customer activation via social ads

05

The Success Factors

Personalized newsletter
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Target group-based and personalized newsletters on discount campaigns, product range expansion and user-generated content.
Analysis
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Analysis of user behavior with automated, tailored approach and personalized content.
Personalized content
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Automated monitoring of the customer journey with personalized product recommendations, birthday mailings and feedback surveys.
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06

Our Services

Marketing Automation

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Efficient automation for seamless marketing processes

Performance Marketing

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Fast and measurable success with advertisements

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